Want to play in the Netherlands, but don’t know how to land gigs? Where to find funding? And where to meet other artists to work with? Pay Williams knows the way and gives a practical crash course in one evening.

This Popradar Academy, which is held in English, focusses on international artists in The Hague, but Dutch artists are welcome too, of course!

What you’ll learn:
1. Getting gigs
How do you map out the venues and festivals in your genre? How do you approach them yourself? And when is it time to find a booker?

2. Funding
Which funds are available to artists in the Netherlands? From national funds like Sena and the Performing Arts Fund NL (Fonds Podiumkunsten) to local support through Popradar Music Support.

3. Building your network
Where to find like-minded people? Pay shares places and events where artists can meet other artists and scene professionals, like No Man’s Land and ADE Beats.

Program
19:00 Doors
19:30 Start
Three short presentations, with time for questions after each one
21:00 End, with time to hang out and chat until 22:00

Bring your questions. The more specific, the more you’ll get out of it. Limited spots available, so grab your ticket soon.

About Pay Williams
Pay Williams is a music industry educator, cultural strategist, moderator, and artist consultant with over 25 years of experience across music, media, and the creative industries. Her career spans performing and studio work, radio, music journalism, artist management, consulting, and international industry development.
About Popradar
Popradar connects the music scene of The Hague: artists, venues and partners, and the audiences they draw. The organisation helps local talent move forward, with advice, with a financial contribution towards the next step through Music Support, and by connecting artists to the people who can take them further. At the Popradar Academy, makers learn from professionals and from each other, from getting booked to branding and publishing. Popradar runs the Haagse Popweek, programmes with venues across the city all year round, and independently represents the interests of the city’s pop sector. So that local talent gets the space to grow, experiment and be seen.